Learn · Guide
Why is my Squarespace site not showing up on Google?
Squarespace sites start life hidden, and several separate settings can keep one out of Google after that. Usually one of them is still on.
Guide 8 min read
Squarespace sites start life hidden. Every new site is private by default, and several separate settings can keep it out of Google after that. Most missing Squarespace sites are missing because one of them is still on, not because anything is wrong with the site.
Work down the list in order. The early items are the common ones.
Or check the page from the outside first: paste it into the free indexability checker and it will tell you whether a password, a noindex or a block is in the way.
First, see what Google has
Search Google for site:yourdomain.com, with your own domain and no other words. If you have
never connected a custom domain, use site:yourdomain.squarespace.com instead. Squarespace's
own help pages suggest the same test.
- No results: nothing is indexed. Start at item 1.
- Some pages, but not others: start at item 4.
- Your pages appear, but not for what you sell: you are indexed, and the problem is ranking. Skip to the end.
1. The site is on a trial, or the subscription has lapsed
Squarespace says plainly that search engines will not find trial, expired or cancelled sites. To make a site public at all, it has to be on a paid subscription. If you are still on the free trial, this is your answer, and nothing else on this list will help until it is fixed.
2. Site availability is set to Private or Password Protected
Open the Site Availability panel in your settings. There are three options:
- Public: anyone can visit, and search engines can find and index the site.
- Password Protected: visitors need a password, and so would Google, so it stays out.
- Private: only you and your contributors can see it. Squarespace says search engines cannot find or index a private site.
Choose Public and click Save. A site-wide password is also worth removing for another reason if you sell anything: Squarespace notes that customers cannot complete checkout while one is switched on.
3. "Block Search engine crawlers" is ticked
This one catches people because the site looks completely normal to visitors. In the Settings panel, click Crawlers and look for a checkbox labelled Block Search engine crawlers. When it is ticked, Squarespace adds a rule to your robots.txt file asking search engines to stay away, while leaving the site open to people.
The same panel has a separate box for blocking AI crawlers. That one does not affect Google Search, so leave it however you prefer.
4. The page itself is hidden, disabled or locked
If only some pages are missing, open the Pages panel, hover over the missing page, click the gear icon, and check each tab:
- General: the page is enabled, and has no page password.
- SEO: Hide page from search results is switched off. This adds a noindex tag to the page.
- Advanced: there is no noindex code pasted in.
Two things worth knowing. Hiding a collection page such as a blog also hides every post inside it. And pages placed behind a paywall or a pricing plan are, by design, not open to search engines.
5. Noindex code in Code Injection
If someone has added code to your site, it may include a noindex line. Squarespace's troubleshooting
guide specifically says to check both the site-wide code injection and the homepage's own injection
for it. If you did not write the code yourself and are not sure what a line does, view the homepage
source in your browser and search it for the word noindex. Finding it is the hard part;
deleting it is easy.
6. Google has not been told, or has not got round to it
If every setting above is right, the remaining answer is usually time. Squarespace is honest that it cannot make Google crawl, index or show a site, or control how quickly that happens. A new domain with nothing linking to it can take a few weeks.
The one thing that genuinely helps is Google Search Console. Squarespace recommends verifying your site
there once it is ready, and then requesting indexing for your homepage. Search Console will also tell
you, page by page, why anything is still left out, which beats guessing. Your
sitemap is generated for you at yourdomain.com/sitemap.xml; submit it
there. It will not load while the site is private or password protected.
One more: the wrong address showing up
If Google is showing your old .squarespace.com address instead of your own domain,
Squarespace has a separate setting for hiding the built-in domain from search results. That is a
different problem from being missing, but it is common after connecting a domain.
If you are indexed but nobody finds you
If your site appears when you search your business name but not for anything you sell, every setting on this page is already working. You are in the index and other pages are winning the search. That is solved by being more useful on a narrow subject than the pages above you, and by time. The general version of this guide covers that side.
The five-minute version
- Confirm the site is on a paid plan, not a trial.
- Set Site Availability to Public.
- Untick Block Search engine crawlers under Settings → Crawlers.
- Check the missing page's General, SEO and Advanced tabs.
- Verify the site in Google Search Console and request indexing for the homepage.
Checked against Squarespace's own help pages on 13 October 2026. Menus move; if yours looks different, Squarespace's guides to why a site does not appear in Google, publishing or hiding your site, hiding your site from search results, site-wide passwords and your sitemap have the current route.
If you would rather have the technical side checked at once, run a free audit below. It tests for noindex, robots.txt blocks and broken pages, and tells you which one applies.
Guides
More guides
- How to check if your website is indexed by GoogleBeing live is not the same as being indexed. How to check in Search Console, why the site: search misleads, and what to do about pages Google skipped.
- Why is my website not showing up on Google?Seven reasons a website is missing from Google, in the order worth checking them — from a noindex tag to a site that is simply too new.
- What is a website SEO audit, and why does it matter?An SEO audit checks whether your website can be found, loaded and understood. What an audit covers, what it cannot tell you, and how to read the result.
Check your own site
See which of these apply to you.
The free audit checks up to 10 pages and tells you exactly what it found, in the same plain language as these guides. No account, no card.